Where Simplified stops, Craftify AI keeps going
AI design and social, plus the CRM and email Simplified skips
Visual designer, AI writing, AI image generation, and social scheduling are in both. Craftify also ships a built-in CRM with contacts, tags, custom fields, and pipelines, plus email marketing from your own domain, plus SEO research, plus blog publishing to WordPress.
Email from your domain, not just social posts
Send branded campaigns with per-contact open and click tracking, scheduling, and automations. Birthday emails, post-service review requests, and segment-triggered automations included. Simplified doesn't ship email marketing in any tier.
Contacts as the center of your marketing
Built-in CRM with tags, custom fields, pipelines, segments, interaction logs, and notes. Imports from CSV, QuickBooks, Zapier, and your Craftify lead form. Automations trigger when contacts move between stages.
SEO and content research built in
Keyword research with three research types, competitor research for both SEO and PPC, audience persona builder, and a website audit report. Output feeds your blog post writer that publishes directly to WordPress.
Craftify AI vs. Simplified, feature by feature
| Features |  | Simplified |
|---|---|---|
| Drag-and-drop visual designer for social, ads, and print | ||
| AI image generation, photo editing, and background removal | ||
| AI writing for captions, blogs, ads, and emails | ||
| AI writing tuned to your business, services, and products on every prompt | ||
| Schedule social posts to Instagram, Facebook, and TikTok | ||
| Brand kit with logo, colors, fonts, and dynamic values across designs | ||
| Built-in CRM with contacts, tags, custom fields, and pipelines | ||
| Email marketing from your own domain with open and click tracking | ||
| Marketing automations (birthdays, review requests, segment triggers) | ||
| Lead capture forms that auto-fill your contacts | ||
| Publish blog posts directly to WordPress | ||
| Print designs (business cards, brochures, letterheads, envelopes) | ||
| Keyword research with three research types | ||
| Competitor research (SEO and PPC) | ||
| Google Analytics, Search Console, and Google Business Profile integrations | ||
| Native QuickBooks contact sync | ||
| Zapier integration | ||
| Pricing | $39/Month*$33/month for yearly plan | $24/Month |
AI design is the start. The campaign is the rest.
Replace Simplified, your CRM, your email tool, and your SEO research with one platform that handles the design and the campaign that uses it.
Start with free creditsSimplified is an AI design and social-posting tool: AI writer, AI designs, AI video, and a social scheduler. Craftify AI does that plus a built-in CRM with pipelines, email marketing from your own domain, marketing automations, lead forms, SEO research, and blog publishing to WordPress. The campaign goes further than the post.
For most small service businesses, yes. The Visual Designer covers social posts, carousels, ads, blog covers, business cards, brochures, and print. AI image generation, photo editing, and background removal are built in. Plus everything Simplified leaves out (CRM, email, automations, SEO).
Yes. Captions, blogs, ads, emails, and product descriptions, all written using your business profile on every prompt, so the output already knows your services, audience, and tone. No prompt engineering required.
Yes. Generate images from a prompt, edit photos, remove backgrounds. Use them inside any design.
Yes. Connect Instagram, Facebook, and TikTok and schedule directly from a unified content calendar that also shows your blogs, emails, and reminders.
Yes. Connect your domain, set sender name, signature, and reply-to. Emails send from your brand address with per-contact open and click tracking, scheduling, and automations.
Yes. Built-in CRM with contacts, tags, custom fields, pipelines, segments, interaction logs, and notes. Imports from CSV, QuickBooks, Zapier, and your Craftify lead form. Simplified does not ship a CRM.
Yes. Publish or schedule blog posts directly to WordPress from inside Craftify. Posts are SEO-optimized and written to read as undetectable AI content.
Yes. Keyword research with three research types, competitor research for both SEO and PPC, audience persona builder, and a website audit report. Output feeds your blog post writer and ad writer.
Yes, native. Read contacts from QuickBooks into your CRM and interaction logs.
Simplified One is $24/month (billed annually) for one seat with limited AI usage. Craftify AI's Core plan is comparable in price and adds the CRM, email marketing from your domain, marketing automations, and SEO research that Simplified doesn't ship.
No. Craftify runs in your browser, so it works on any device.
Credit card, billed monthly or yearly. Cancel anytime.