Klaviyo is for stores. Craftify is for you.
Built for service businesses, not Shopify stores
Klaviyo's complexity, predictive analytics, and revenue attribution are built for ecommerce stores tracking carts and product views. If you run a salon, clinic, contractor, or local service business, you don't need any of that. Craftify ships email, CRM, and contacts the way service businesses actually use them.
Email, plus the design and social side Klaviyo skips
Drag-and-drop visual designer for social posts, ads, blog covers, business cards, brochures, and print. AI image generation. Native scheduling for Instagram, Facebook, and TikTok. Klaviyo doesn't ship visual design for these formats or native social scheduling.
CRM with service-business pipelines
Built-in CRM with contacts, tags, custom fields, pipelines, segments, interaction logs, and notes. Imports from CSV, QuickBooks, Zapier, and your Craftify lead form. Configurable contact types and interaction types per contact type.
Blog publishing, SEO, and Google integrations
Publish blogs directly to WordPress. Keyword research, competitor research, audience persona builder, website audit. Connect Google Business Profile, Search Console, and Analytics for Craft Buddy summaries.
Craftify AI vs. Klaviyo, feature by feature
| Features |  | Klaviyo |
|---|---|---|
| Email marketing from your own domain | ||
| White-labeled emails at every tier (no platform branding) | ||
| Reusable email templates with drag-and-drop editor | ||
| Audience segmentation | ||
| Per-contact open and CTA click tracking | ||
| Marketing automations on contact actions and lifecycle | ||
| Predictive analytics tied to product behavior | ||
| Personalized product recommendations (for ecommerce) | ||
| Built-in product reviews collection | ||
| WhatsApp and RCS messaging (priced per credit) | ||
| Built for service businesses (salon, clinic, contractor, real estate) | ||
| Drag-and-drop visual designer for social, ads, business cards, and print | ||
| AI image generation, photo editing, and background removal | ||
| Print designs (business cards, brochures, letterheads, envelopes) | ||
| Native social scheduling to Instagram, Facebook, and TikTok | ||
| Publish blog posts directly to WordPress | ||
| Lead capture forms that auto-fill your contacts | ||
| Built-in CRM with contacts, tags, custom fields, and pipelines | ||
| Configurable contact types and interaction types per contact type | ||
| Keyword research with three research types | ||
| Competitor research (SEO and PPC) | ||
| Google Business Profile integration (refresh info, reply to reviews) | ||
| Native QuickBooks contact sync | ||
| One fixed price (not active-profile-tier or per-credit scaling) | ||
| Pricing | $39/Month*$33/month for yearly plan | From $45/Month |
Klaviyo is built for ecommerce. Craftify is built for you.
Replace Klaviyo, Canva, your social scheduler, and your CRM with one platform priced for service businesses.
Start with free creditsKlaviyo is built for ecommerce email, SMS, WhatsApp, and product reviews, with predictive analytics tied to product activity and personalized product recommendations. Craftify AI is built for service businesses: email from your own domain, social scheduling for Instagram, Facebook, and TikTok, a visual designer for print and social, a CRM with service-business pipelines, blog publishing, and SEO research.
If you run a service business (salon, clinic, contractor, real estate, local services), yes. Send email campaigns from your own domain, segment contacts, run automations, and capture leads. If you run a Shopify store and need cart-abandonment flows tied to product activity, Klaviyo's specialty sits in that area.
Yes. Trigger automations on contact birthdays, post-service review requests, segment changes (when contacts enter or leave a segment), and email actions like CTA clicks. Tied to your CRM so the right contact gets the right message.
Yes. Connect your domain, set sender name, signature, and reply-to. Emails are white-labeled at every tier with no Craftify mention anywhere. Maximize delivery is a domain warm-up to protect sender reputation. Non-working addresses are auto-removed. Note that Klaviyo Free puts the Klaviyo logo on every email until you upgrade to a paid plan.
Yes. Export to CSV and import into Craftify. The importer supports multiple formats. Tags and custom fields come over.
Yes. Drag-and-drop for social posts, carousels, ads, email covers, blog covers, business cards, brochures, pamphlets, and print. AI image generation, photo editing, and background removal built in.
Yes. Connect Instagram, Facebook, and TikTok and schedule directly from a unified content calendar.
Yes. Publish or schedule blog posts directly to WordPress. Posts are SEO-optimized.
Yes. Built-in CRM with contacts, tags, custom fields, pipelines, segments, interaction logs, and notes. Configurable contact types and interaction types per contact type.
Klaviyo is free up to 250 contacts (with the Klaviyo logo on every email) and scales with active profile count: $45/month at 1,001-1,500 profiles for email, rising from there. Mobile messaging (SMS, MMS, WhatsApp, RCS) is priced per credit on top, around $35/month for 2,900 SMS sends. Reviews is a separate $25/month add-on. Craftify AI's Core plan is one fixed price and includes the visual designer for print, social scheduling, blog publishing, and SEO research Klaviyo doesn't ship, with all emails fully white-labeled at every tier.
No. Craftify runs in your browser, so it works on any device.
Credit card, billed monthly or yearly. Cancel anytime.