Where Hootsuite stops, Craftify AI keeps going
The scheduler is the easy part
Hootsuite's job is scheduling and inbox management. Craftify schedules to Instagram, Facebook, and TikTok plus designs the post (drag-and-drop, with your brand profile applied), captures the lead, runs the CRM, sends the email, and tracks the result, all in one workspace.
Designs ready to post, not just scheduled
Drag-and-drop designer for social posts, carousels, video, ads, blog covers, business cards, brochures, and print. AI image generation and AI captions tuned to your business profile. Hootsuite doesn't ship a designer.
Social plus the CRM and email Hootsuite doesn't ship
Built-in CRM with contacts, tags, custom fields, and pipelines. Lead forms that pipe into your CRM. Email marketing from your own domain with per-contact tracking and automations.
Content calendar across every channel
One calendar for blogs, emails, social posts, and reminders. Plus blog publishing directly to WordPress. Plus Google Business Profile integration to refresh info and reply to Google reviews.
Craftify AI vs. Hootsuite, feature by feature
| Features |  | Hootsuite |
|---|---|---|
| Schedule social posts to Instagram, Facebook, and TikTok | ||
| Unified content calendar | ||
| AI caption and content writer | ||
| AI captions tuned to your business profile (services, products, audience) | ||
| Built-in visual designer (no separate Canva subscription needed) | ||
| Drag-and-drop visual designer for social, ads, business cards, and print | ||
| AI image generation, photo editing, and background removal | ||
| Print designs (business cards, brochures, letterheads, envelopes) | ||
| Social listening for brand and competitor mentions | ||
| Sentiment analysis and competitor benchmarking | ||
| Built-in CRM with contacts, tags, custom fields, and pipelines | ||
| Email marketing from your own domain with open and click tracking | ||
| Marketing automations (birthdays, review requests, segment triggers) | ||
| Lead capture forms that auto-fill your contacts | ||
| Publish blog posts directly to WordPress | ||
| Keyword research with three research types | ||
| Competitor research (SEO and PPC) | ||
| Google Business Profile integration (refresh info, reply to reviews) | ||
| Native QuickBooks contact sync | ||
| Instagram stats and analytics reports | ||
| One fixed price for one business (no per-user, per-seat scaling) | ||
| Pricing | $39/Month*$33/month for yearly plan | From $99/Month |
Scheduling is the easy part. Marketing is the rest.
Replace Hootsuite, Canva, Mailchimp, and your CRM with one platform that designs the post, captures the lead, and tracks the campaign.
Start with free creditsHootsuite is a social media management tool: scheduling, inbox, social listening, sentiment analysis, and analytics across multiple platforms. For design, Hootsuite integrates Canva templates rather than shipping its own designer. Craftify AI is a marketing platform: social scheduling plus a built-in visual designer, email marketing, a CRM, lead forms, blog publishing, and SEO research, all working off your business profile.
For most small service businesses, yes. Craftify schedules posts to Instagram, Facebook, and TikTok directly with a unified content calendar that also shows blogs, emails, and reminders. Plus everything Hootsuite hands off to other tools.
Yes. Connect Instagram, Facebook, and TikTok and schedule directly. The content calendar shows blogs, emails, social posts, and reminders in one view.
Yes. The Visual Designer covers social posts, carousels, video, ads, email covers, blog covers, business cards, brochures, and print. Every design pulls from your business profile (logo, colors, contact info, social links). Hootsuite doesn't ship its own designer; it integrates Canva templates, which means a separate Canva subscription if you want premium templates.
Yes. Craftify writes captions, blogs, ads, emails, and product descriptions, with your business profile (services, products, brand voice, audience) on every prompt. The output is on-brand without prompt engineering.
Yes. Built-in CRM with contacts, tags, custom fields, pipelines, segments, interaction logs, and notes. Hootsuite integrates with Salesforce on Enterprise but doesn't ship a CRM.
Yes. Connect your domain, set sender name, signature, and reply-to. Emails send from your brand address with per-contact open and click tracking, scheduling, and automations.
Yes. Publish or schedule blog posts directly to WordPress.
Yes. Instagram stats report, Google reviews report (with reply capability), and Google Business Profile insights, all surfaced as Craft Buddy summaries with actionable takeaways.
Hootsuite Standard is $99/month per user (annual billing) and limits you to 10 social accounts. Advanced is $249/month per user with unlimited accounts. Both scale with how many people on your team need access. Craftify AI's Core plan is one fixed price for one business and includes the visual designer, CRM, email marketing, and blog publishing Hootsuite doesn't ship.
No. Craftify runs in your browser, so it works on any device.
Credit card, billed monthly or yearly. Cancel anytime.